Scaffold
We build stores
that outsell
their design.
For DTC founders on a Shopify theme that's bleeding conversions. For brand directors who've outgrown their platform. For wholesale ops leads selling direct for the first time.
Your theme is the bottleneck.
Not your product.
37% of mobile sessions end here
mobile cart — broken
avg. 68% abandonment rate
checkout abandoned
every +1s costs −7% CVR
collection 8.2s load
14 apps installed.
0 of them yours.
theme ceiling hit
"The theme isn't the product. The store is the product. We build it from the checkout drawer up."
— Scaffold Studio philosophy
One project.
Three spreads.
Every pixel argued before it's placed
We map every user flow on paper first — product discovery, cart state, checkout branching. No Figma file opens until the logic is settled.
A system, not a stack of pages
Reusable components with variant states documented. Your team can extend the store without calling us first.
Shipped clean. Documented completely.
Sub-2s load times. Lighthouse 95+. Every component annotated. A store that performs the day it launches and the day your team takes it over.
Stores we've built.
Numbers that followed.
Click any tile to see the full performance breakdown.
Ardent Supply Co.
DTC Apparel
6 months post-launch
"We stopped losing customers at the cart. That's it. That's the whole story."
— Priya Mehta, Founder
Grove Provisions
Food & Beverage DTC
90 days post-migration
"The subscription builder alone paid for the build in the first quarter."
— Marcus Chen, Head of Growth
Calloway Home
Mid-Market Furniture
first full year
"Migrating off Magento felt impossible. Scaffold made it feel inevitable."
— Diane Okafor, VP Digital
Pallet Wholesale
B2B → DTC Launch
first 60 days
"We'd been selling wholesale for 12 years. Scaffold helped us sell direct without cannibalizing a single account."
— James Kowalski, COO
The Replatforming Playbook.
What we know. Written down.
Average revenue lift
measured at 90 days post-launch across 28 replatforms
Median speed improvement
LCP reduction from Magento / WooCommerce migrations
Checkout completion benchmark
vs. 54% industry average for mid-market DTC
Download the Replatforming Playbook
47 pages. Migration checklists, platform comparisons, checkout UX standards, and post-launch performance benchmarks. What we hand clients before we start.
Audit My Store Free
Drop your storefront URL. We'll return a lightweight speed + UX score with the three highest-impact fixes — no email required.
- Core Web Vitals (LCP, CLS, FID)
- Mobile checkout flow friction score
- Above-fold render blocking assets
- Cart abandonment risk indicators
Rather talk to a human first?
hello@scaffold.studio